Tauck Announces Godmother Of New ms Treasures Riverboat

Robin Tauck To Christen Company’s Fourth New Riverboat In Five Years At August Ceremony In Germany

NORWALK, CT (July 6, 2011)  Tauck, a world-leader in premium quality guided tours and cruises, has announced that Robin Tauck will serve as godmother to the company’s new ms Treasures riverboat. The Tauck family, company executives, travel agents and journalists will gather for the ship’s christening on August 10 in Cologne Germany.  The ms Treasures will be the fourth new Tauck riverboat launched since 2006.

“This is a wonderful way to recognize the many contributions Robin made to Tauck during her many years with the company,” said company chairman Arthur Tauck, Jr.  Robin Tauck’s brother-in-law, company CEO Dan Mahar, echoed Arthur Tauck’s sentiments.  “Tauck has been a family-owned and operated company for 86 years, and honoring a valued family member in this way also celebrates the guiding family principles that have formed the framework of Tauck’s success since 1925.”

Robin Tauck joined her family’s travel company in 1982, holding a variety of executive positions within the company. She remains a shareholder in the company along with her siblings.  She now serves on a variety of travel industry and non profit boards, as well as focusing her outside efforts on public-private partnerships in world heritage and sustainability issues within the broader travel industry.

“It’s truly an honor to serve as the godmother of the ms Treasures,” said Robin Tauck.  “We began our ‘land and sea’ cruise business with the theme ‘Treasures’ in the 1980s; and we are also celebrating our 20 years of European touring in 2011.  I’m sure that christening the ms Treasures in the presence of three generations of family members will be a very special moment that I will cherish forever.”

The christening and a subsequent three-day celebratory cruise have special meaning for the Tauck family, which has strong German roots. Herman von Tauchnitz, the father of company patriarch Arthur Tauck, Sr. emigrated to the U.S. from Germany in 1882. Decades later, Arthur Tauck, Jr. served in the US Army in Germany, and Robin Tauck was born there in the town of Kaufbeuren.

ALSO LAUNCHING IN AUGUST, TAUCK’S FIRST RIVER CRUISES ON THE RHONE

Along with the ms Treasures, two new Tauck river cruises on the Rhone will also debut in August.  The company’s 10-day “French Waterways & Vineyards” itinerary (from $4,490 pp, double, plus air) begins with an included two-night stay in Paris, complete with guided local sightseeing.  Guests then board the high-speed TGV train to Lyon to begin their seven-day cruise, with highlights including Vienne, Tournon, Valence, Viviers, Avignon, Roussillon, Arles, and a memorable dinner at Provence’s Pont du Gard.

The second Rhone itinerary, “French Escapade: Monte-Carlo to Paris” (14 days, from $5,990 pp, double, plus air), begins with a guided exploration of Monte-Carlo and Nice during a two-night stay at the Fairmont Monte Carlo.  Guests then travel to Arles to begin their nine-day cruise on the Rhone and Saone rivers exploring Viviers, Tournon, Vienne, Lyon, Macon, Chalon-sur-Saone and Beaune.  The trip concludes with a two-night hotel stay and guided sightseeing in Paris.

About Tauck river cruising:  Tauck offers a dozen European river cruises on its fleet of four luxury riverboats.  Each Tauck river cruise is fully-inclusive, with all shore excursions, port charges, gratuities, onboard meals, selected onshore meals, entertainment, wine and beer with onboard meals and much more included in the cruise price.  Each Tauck river cruise is supported by a Tauck Cruise Director and three professionally trained Tauck Directors.

Tauck’s award-winning riverboats feature up to four-times the number of suites and junior suites found on other ships, with 85% of all cabins featuring French balconies and floor-to-ceiling windows.  Capacity aboard Tauck’s riverboats is intentionally limited to just 118 passengers (vs. up to 160 on other ships of similar size), providing more spacious public areas and a more relaxed, refined and intimate “club-like” atmosphere aboard.

Those interested in more information may contact their local travel professional, call Tauck at 1 800 468 2825, or visit www.tauck.com.

- end -